Structuring Customer Data Requirements for Sales Enhancement through Big Data Analytics. Nusantara Multidisciplinary Review, [S. l.], v. 1, n. 1, p. 20–38, 2026. DOI: 10.66277/nmr.1.1.155. Disponível em: https://e-journal.elkuator.com/index.php/nmr/article/view/155. Acesso em: 19 jun. 2026.